Professor Jeff Sachs
For his unique and successful way of disseminating knowledge about important economic issues, in particular how global poverty can be eradicated and how sustainable development can be achieved. With his economic knowledge, Professor Sachs has reached out -- by brilliant lectures, large editions of books, and direct investigative and advisory activity -- to the general public as well as those in power, both in individual countries and internationally. As Director of The Earth Institute of Columbia University, as adviser to various countries in economic straits and as Special Adviser to the United Nations Secretary-General, he keeps disseminating positive knowledge: problems can be overcome!